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Salesforce Media-Cloud-Consultant Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Media Industry Knowledge | - Advertising and media ecosystem fundamentals
|
| Topic 2: Audience and Campaign Management | - Audience segmentation and activation
|
| Topic 3: Media Cloud Architecture and Data Model | - Core Media Cloud data objects
|
| Topic 4: Media Cloud Solutions and Features | - Core product capabilities
|
| Topic 5: Integration and Implementation | - System integration patterns
|
Salesforce Media Cloud Consultant Sample Questions:
1. Apublishing company has been using media cloud decides that thhey want to use marketing cloud intelligence for analytics. However, there is an outh 2.0 authentication issue when attempting to set up data stream setup in marketing cloud intelligence. Where should a consultant go within Salesforce to ensure that the settings in marketing cloud intelligence are set up correctly?
A) connected app
B) custom metadata
C) aut.Provider
D) named credential
2. What happens when a required placement is unavailable in the ad server during the check availability process with google Ad manager?
A) a yellow check mark appears if partial quantity is available and red if none is available
B) the check availability action returns the available quantity for manual adjustment
C) the check availability action updates the quantity to the available quantity
D) a red check mark appears in the availability column
3. A B2B advertising publishing company is exploring Salesforce to manage its advertising sales business. They require Sales Representatives and Media Planners to sell their digital ad products with targeting selections for geo targeting, day/time targeting, content targeting, and user's OS targeting.
Which type of targeting is available with Media Cloud?
A) Day/Time Targeting
B) User's OS Targeting
C) Geo Targeting
D) Content Targeting
4. In digital ad sales, which set of objects does a consultant need to configure and how many records are needed under the object to form a relationship where one program is shown on five mobile apps?
A) media content title: one(program), media channel: five (app), product: five
B) media content title: five(program), media channel: five (app), product: one
C) media content title: five(program), media channel: five (app), product: five
D) media content title: one(program), media channel: one (app), product: five
5. A large media company is using salesforce industries to model digital advertising products. These products have a common set of characteristics. Which pair of media cloud items would a product manager use to most efficiently create the products for the sales users to sell?
A) clone an existing ad product and assign attributes
B) use a standalone product and add attributes
C) use an object type and assign attributes
D) use a product family for those products
Solutions:
| Question # 1 Answer: D | Question # 2 Answer: A | Question # 3 Answer: C | Question # 4 Answer: A | Question # 5 Answer: C |

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